Managing an independent hotel is a constant challenge, but also an inexhaustible source of satisfaction. We face difficulties such as competition from large chains and the need to maintain authenticity in an increasingly standardized market. However, the reward comes from seeing guests delighted with our unique decor, local products at breakfast, and personalized service. Every smile and compliment from customers is a reminder of why we chose this path: to offer genuine and memorable experiences. Here, every detail matters and every guest is special.

We know you want to control your hotel's operation. We know you have a unique, superior product, but that accessing international promotion and technology to compete on an equal footing with the largest hotel groups is challenging.

That’s why we created the United Hotels of Portugal. By independent hoteliers for independent hoteliers. If you want more information on how to join, contact us.